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The world is rapidly moving towards everything online, with digital content and e-commerce as frontrunners. Therefore, many companies can quickly lose their footing if they are not present online, including having a user-friendly webshop.
That's why it's important to find the right CMS system. It should help manage your business's marketing and sales efforts online. And because many companies don't have the skills to use coding languages, an e-commerce-focused CMS system is advantageous.
Instead of coding everything from scratch, you can find a CMS that offers templates, plugins, and tools that generally improve security, speed, and efficiency. Overall, it makes the process of going online more cost-effective.
Typically, the system will store all content in one place, making collaboration throughout the business more accessible. It will be easy and quick to update and edit content. And you can take advantage of a wide range of features and functions on your own, ensuring you get the webshop of your dreams.
However, each company has its own needs in terms of website structure, features, and maintenance. That's why at MCB, we specialize in multiple systems to ensure that we can always provide you with the most appropriate solution.
We have been transforming e-commerce businesses since 2000 - when the big tech boom hit!
And we are growing! Our team always creates more efficient solutions for your business.
And this revenue has been increasing for our customers in recent years.
With a common goal of creating online success. For our sake, but most importantly, for yours.
It's no secret - there is fierce competition online. And that's why it's important for you, with your B2C solution, to stand out so that you are the chosen one and your competitors are left behind.
This means that you should create your very own B2C webshop with a focus on creating unique customer experiences. It's not just your experience with the platform that matters, but also the personal impressions you can make on your customers.
You can achieve this by offering relevant products, which should be showcased through relevant purchase channels (e.g., utilizing digital marketing), user-friendly and advanced search and filtering, feed framework, AI product recommendations, variant management, and much more.
Additionally, your webshop should generate growth and upselling. Therefore, it's advantageous to be able to handle multiple language layers from a single platform - this allows you to expand. You should pay attention to aspects such as language, currency, payment methods, and taxes.
With so many things to manage, you should also seek a solution that helps you keep track of and optimize your business processes. This applies, for example, to ERP and PIM. A customized checkout flow with automated shipping is also preferable.
And these are just a few focal points you should consider.
Other very important factors within e-commerce webshops include:
Ensure that it is easy for you - whether you have coding experience or not - to modify, edit, and add to your webshop
Having a beautiful and well-functioning webshop is one thing, but getting it noticed is another
You constantly gather data - and you should use it. Analysis and A/B testing should make you smarter about your customers
Get 24/7 support for critical issues. We offer a direct hotline to our own developers - everything should work
With a responsive design, you are guaranteed a scalable webshop on all screen sizes. And it saves you time
Maintain a good overview and integrate all the systems you use. This can include your accounting system, for example
Cloud is an optimized tool in a modern and updated design, requiring fewer clicks and focusing on defacto standards and user experience for functionalities.
Therefore, Cloud provides the ultimate editor experience regardless of experience with developer platforms, whether you intend to optimize the daily routine for your e-commerce manager or your content creator.
It is a technical platform based on the latest Microsoft technology, with a focus on simple and intuitive navigation. Thus, the emphasis is on minimizing clicks and load times, as well as ensuring that a workflow can be completed within the same flow.
Are you dreaming of starting an online shop without significant costs and would you rather open it tomorrow instead of in 4 weeks? Then Shopify and their platform are definitely something you should look into!
Shopify provides an incredibly user-friendly backend, making it easy to go from the first product on your shop to that all-important first sale.
Shopify also provides all the systems behind your first order, so you don't have to build a custom payment form, order sheet, or receipt email. Payment is made easy as well, as several major payment processors such as Quickpay, ePay, and more are already integrated with Shopify.
More than 250,000 stores worldwide rely on Magento as their e-commerce platform.
Magento provides you with the tools you need to attract more customers, sell more products, and increase revenue in your store.
Some of the benefits include:
Umbraco is an open-source content management system that enables businesses to build and manage websites efficiently. With Umbraco B2C, businesses can create a tailored B2C experience on their website.
Umbraco B2C offers a wide range of features specifically designed to meet the needs of B2C sales and commerce. These include flexible product catalogs, the ability to customize prices and promotions, and support for various payment methods.
The solution also allows businesses to implement personalized strategies, including customer segmentation and targeted campaigns, as well as integration with various other systems and applications.
Umbraco B2C provides a flexible and scalable platform that can be customized to meet the specific B2C needs of the business. It leverages the powerful features of Umbraco CMS and offers the opportunity to extend functionality with user customizations and integrated third-party applications.
Shopware B2C is based on the Shopware ecommerce platform. Shopware is a popular platform that allows businesses to create and manage their online stores. With Shopware B2C, businesses can leverage the platform's features to deliver a seamless B2C shopping experience.
Shopware B2C offers a range of features tailored specifically for B2C commerce. These include customizable product catalogs, personalized pricing and promotions, and support for various payment methods.
The solution also enables businesses to implement dynamic content strategies, including customer segmentation and targeted campaigns. Additionally, Shopware B2C can be integrated with third-party applications and tools to enhance the customer experience and optimize the sales process.
Shopware B2C provides flexibility and scalability, allowing businesses to customize the platform to their specific B2C needs.
